Starting today, you can officially book rooms of all types at Snow Peak's HQ1 Field Suite Spa at their Headquarters in Niigata, Japan directly through Booking.com. No Snow Peak Japan account required, no Japanese credit card needed—just your regular Booking.com login and your regular card.
For many, this is a small but meaningful change that opens up one of Japan’s best-designed outdoor getaways to anyone who’s been intimidated by the typical Japanese booking systems. It’s now as easy to book as any city hotel, and that’s worth celebrating.
Why This Matters
If you’ve never been, the Snow Peak Field Suite Spa is tucked into the forest outside Sanjo, Japan, on the campus of Snow Peak's HQ1. It’s a place where the line between camping and comfort blurs: the air smells like cedar, the floors are warm under your feet, and you fall asleep to the sound of wind moving through the trees.
Until now, booking a night there required navigating Snow Peak Japan’s reservation system. You’d need a Snow Peak Japan account (separate from your US or EU Snow Peak accounts) and a credit card that could process Japanese transactions. Now, you can skip that and book in a few clicks.
Our Experience Staying There
We’ve spent nights at the Spa in the Jyubako (read more here), and also camped nearby at Snow Peak HQ1 (read about that here). Each experience is different, but the consistent thread is how it changes your pace. The mornings are slow. The air is cold when you open the door. You can sit by the window and watch the countryside wake up, or step outside to stretch before breakfast.
The Food Is Worth It
When booking, you’ll have the option to include the set dinner and breakfast from the Spa’s restaurant. We cannot recommend this enough.
On each trip, we've opted in, and I've said before that to travel to HQ1 just for the food is a worthwhile trip (read about our dinner here). The dinner leans heavily on local ingredients, prepared in ways that are straightforward but thoughtful. Fresh vegetables, rice from nearby paddies, locally sourced beef, and a rhythm to the courses that lets you slow down. Breakfast is no less considered (read about that experience): a warm, balanced start to the day that feels like a small ceremony before stepping out into the cold.
Tips for Your Stay
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Consider timing: Fall and spring are ideal, with crisp air and clear mornings. Winter is also beautiful if you’re prepared for snow.
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Plan a HQ1 visit: If you’re staying at the Spa, take a day to visit Snow Peak HQ1 for shopping, the museum, or just to walk the grounds.
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Book the meals: It’s worth the extra cost, and the experience ties the entire stay together.
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Pack layers: Even in warmer months, mornings and evenings can be cool.
Planning Your Snow Peak Japan Pilgrimage
If you’re in the middle of planning your Snow Peak Japan trip, check out these reads:
• Camping at Snow Peak HQ1
• Visiting the Snow Peak HQ1 Museum
• Eating at the Spa Restaurant
Now, it’s finally easy to experience for yourself.
